WOWing Your Clients: My Recent Talk at the Be Different Conference

What’s the best advice I could share with any real estate agent? Don’t just focus on profits. Instead, focus on wowing your clients.

Recently, I spoke at the Be Different Conference on the principle of WOW, and shared some specific strategies on how to go “above and beyond” with both your team members and your clients. These are the strategies I’ve used to build a thriving real estate business in Phoenix, AZ that I run remotely from Southern California.  They’re also strategies that can’t be shut down by changing algorithms or systems on Facebook or Zillow, because they rely on fortifying your own team and database.

In this talk, I reveal:

  • Your #1 goal with any client (hint: it’s not to make a profit)
  • Why spending money on encouraging and supporting your team members and clients is always worth the cost
  • Specific strategies for engaging with your clients in unique ways they won’t forget
  • Creative ideas for events, swag, and personal touches that boost referrals and build relationship
  • How we use earn and measure “humanity points” at Gluch Group–and why this system is the ultimate indicator of long-term success
  • And more

By following the guiding principle of WOWing others, you’ll create a system that generates fun and energy–and helps you to build a profitable business that you can be proud of.

Download my Free Cheat Sheet for Wowing Your Clients


Download the free cheat sheet I mention in the video – which explains everything you need to do in order to implement WOW into your business.



Through his speaking, podcast and Youtube channel John inspires real estate agents to create greater levels of freedom by building, growing, and scaling their businesses and teams. His primary focus is on creating a wow culture that humanizes, surprises and delights customers thereby creating a wealth of repeat and referral business. John runs one of the top real estate teams in Arizona selling nearly 200 homes a year with just three agents, all while living full time on Coronado Island in California.

John Gluch.