The Best Business Book You Will Read in 2020

What’s the best business book you will read in 2020?

 

The E-Myth Revisited, by Michael E. Gerber. Even though it was written over 20 years ago, this book continues to change my life every time I read it.

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A number of years ago, I was just getting my real estate business started but I wasn’t experiencing the kind of freedom I was looking for, which was the whole reason I started my own business in the first place. I was working all the time. I was limited in the amount of money I could make. And if I didn’t show up, nothing got done.

 

I realized I needed a vision. Proverbs 29:18 says, where there is no vision, the people perish. If I wanted to achieve the freedom I was looking for, I needed to figure out how to build a different kind of business.

 

It was at that time that I first read The E-Myth Revisited.

 

The book walks you through the journey of turning a conventional small or even one-person business (such as a small bakery or tradesperson) into a large company. In short, it gives you practical steps to reaching a larger vision.

 

Even if you don’t want to build a 10,000-person company or even a 30-person company, you still need vision for some level of freedom, for how to build systems and potentially a team. The E-Myth Revisited is incredibly valuable for one-person businesses and small teams too. Simply scale down that big-picture vision to whatever meets your needs.

 

Here’s what I recommend:

 

#1: Buy the best business book you’ll read in 2020.

 

Do whatever it takes to read The E-Myth Revisited. If you need to listen to it on Audible, then do that.

 

#2: Plan a vacation.

 

If you were to take a two-week vacation in a couple of months, what would stand in the way of that happening?

 

Make a list of objections (such as “Answering calls” or “Writing contracts”), and then figure out how to tackle those barriers. I did this two years ago, and I’ve now reached a place where I can take three-week vacations without answering a single phone call or email. It took me a lot of work to get there, but the results were worth it: engaging fully with my family and experiencing total freedom on vacation.

 

Once again, I’d encourage you to buy The E-Myth Revisited and go through the exercise of planning a trip, even if you can’t follow through. I look forward to sharing more tips with you in the coming weeks and months of how to experience more freedom in your life, with your family, and with those you care about.

 

If you’ve got any questions or want to talk to me about any of these ideas, feel free to email me at [email protected].

 


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Author:

Through his speaking, podcast and Youtube channel John inspires real estate agents to create greater levels of freedom by building, growing, and scaling their businesses and teams. His primary focus is on creating a wow culture that humanizes, surprises and delights customers thereby creating a wealth of repeat and referral business. John runs one of the top real estate teams in Arizona selling nearly 200 homes a year with just three agents, all while living full time on Coronado Island in California.

John Gluch.

[email protected]